Why Long-Tail Keywords Are So Valuable
Content marketing is the most important piece of your practice’s SEO. Without it, your website stays stagnant, you create fewer…
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Is Blogging Really Effective? How to Track Blogging KPIs
Blogging is outdated! Blogging is stale! Blogging is so 10 years ago! Yes, I still hear aesthetic practices pushing this…
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5 Blogging Tips for Aesthetic Practices
Blogging is the lifeblood of your aesthetic practice’s content marketing. However, your approach to blogging shouldn’t be to pump out…
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Why You Should Stop Obsessing Over Ranking #1
If you’ve ever invested in SEO then you’ve probably evaluated your website’s organic search rankings as a Key Performance Indicator…
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What’s the Perfect Blog Post Length?
Short answer: there is no perfect length. If you Google around to find the “perfect length” blog or your ask…
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Building Links Through Guest Blogging? Tread Lightly
In a recent article I wrote – the focus was on backlinks – and how user engagement on your website is becoming more…
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How to Grow Your Blog’s Exposure
Before I get into some useful tactics for increasing the visibility of your blog articles it’s worth reiterating that you…
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Can My Practice Outsource its Blogging?
Blogging is a huge part of any digital marketing strategy. We recommend that every practice blogs on a monthly basis…
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5 Tips For Writing Great Blog Articles
If you’ve been following this blog you know the high value that we place on blogging. Two of the key…
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Medical Practice Blogging: What to Write About?
A s a cutting-edge medical marketing agency, we often present ourselves as a company that combines “old school” internet marketing, which focused…
