Calculating Google Ads ROI
I’ve mentioned in previous articles that Google Ads, formerly Google AdWords, is one of the best platforms online for your…
-
-
Introducing Phone Tag: Next Generation Call Tracking by Turbo
Is your aesthetic practice tracking phone calls? If you’ve followed our blog or spoken with any of the executives at…
-
Turbo’s Re-Marketing Solution if Your Aesthetic Practice is Blocked By Google or Adroll
If you’re unfamiliar with re-marketing, or “re-targeting,” it’s the positioning of display ads on third-party websites targeting users who have…
-
New Google AdWords Roadblocks and The Risk to Your Practice
Google AdWords has proven to be a great medium for driving leads, but not without challenges. Those challenges often stem from…
-
Best Places to Advertise Your Aesthetic Practice Online: Part III
This is part III of our three part series about the best places to advertise your aesthetic practice online. Here…
-
Best Places to Advertise Your Aesthetic Practice Online: Part II
This is part II of our three part series about the best places to advertise your aesthetic practice online. Here…
-
Best Places to Advertise Your Aesthetic Practice Online: Part I
If you run an aesthetic practice, whether it be a plastic surgery center, dermatology practice, or med spa, you need…
-
Benefits of Split Testing
If you’re unfamiliar with the phrase “split testing” – also referred to as A/B testing – it’s a marketing tactic…
-
Is AdWords Now Worth Investing In?
For many years I cautioned against using Google AdWords as a lead generation tool. Paying “per click” (PPC as it’s commonly…
-
Can My Cosmetic Practice Use Re-Marketing? Does it Violate HIPAA?
One of the more popular forms of online advertising is re-marketing, which is sometimes referred to as re-targeting. This new…
